Meta turns off the Instagram feature that let users make AI deepfakes of public accounts
Following significant backlash, Meta is turning off the feature it announced this week that let users generate AI images based on content from public...
Key points
- Following significant backlash, Meta is turning off the feature it announced this week that let users generate AI images based on content from public Instagram accounts just by tagging them.
- The feature, as originally set up, meant that content from any public Instagram account could be used in AI creations without the account owner’s permission.
- Meta turns off the Instagram feature that let users make AI deepfakes of public accounts The feature, announced on Tuesday, received significant backlash.
- The feature, announced on Tuesday, received significant backlash.
What happened
Following significant backlash, Meta is turning off the feature it announced this week that let users generate AI images based on content from public Instagram accounts just by tagging them. The feature, as originally set up, meant that content from any public Instagram account could be used in AI creations without the account owner’s permission. Meta turns off the Instagram feature that let users make AI deepfakes of public accounts The feature, announced on Tuesday, received significant backlash. The feature, announced on Tuesday, received significant backlash. “Earlier this week, we announced that one way for people to generate images in Meta AI is by @-mentioning public Instagram accounts that they want to reference,” Meta says in an update to a blog post about its new Muse Image AI model. We’ve heard the feedback that this feature missed the mark, so it’s no longer available.” Meta did let you opt out by digging through settings before turning off the feature entirely, but the feature still drew major criticism.